Geely joins hands with Tencent to promote digital transformation and low-carbon development
China Automotive News Network, January 19, just a week ago, Geely Automobile just announced a joint venture with Baidu to build a smart electric vehicle company. Today, Geely Automobile Group officially announced that it has signed a strategic cooperation agreement with Tencent in Hangzhou. Geely Automobile will continue to accelerate its technological transformation and the development of smart electric vehicles by launching a full range of strategic cooperation in the areas of smart cockpit, autonomous driving, digital marketing, digital docking, digital new business and low-carbon development.
According to the China Automotive News Network, the cooperation with Tencent will help Geely complete the digital upgrade of the 'full user life cycle' and open up the digital closed loop of the entire industry chain such as product development, manufacturing, marketing, use, user operations, and after-sales service. , To build a 'people-centered' digital service system. At the same time, the two parties will jointly promote the low-carbon development of the entire automotive industry chain, through scientific and technological means and scientific management, to explore the establishment of a 'carbon neutral' open platform, to accelerate the realization of the carbon neutral goal of the automotive industry, and to work together to improve corporate ESG Governance level, explore long-term sustainable development.
At the same time, this strategic cooperation will open up a new model of the automotive industry Internet, which is the best interpretation of the 'automobile + Internet' cooperation. The two parties will jointly build the next-generation smart cockpit, fully integrate the two ecosystems of Geely and Tencent, open up mobile and car service scenarios, create a sustainable and evolving vehicle content and service ecology, and bring users a seamless connection of multiple scenarios. Experience. The two parties will also launch cooperation in virtual simulation of autonomous driving and cloud platforms, accelerate the development and application verification of autonomous driving products, and promote the improvement of relevant standards and regulations. In addition, both parties will actively seek innovative explorations in the fields of digital marketing, shared travel, digital financial services, and smart transportation, and explore more possibilities in the field of large travel.
An Conghui, President of Geely Holding Group, CEO and President of Geely Automobile Group, said: “The global automotive industry is facing profound changes, and disruptive technologies are reconstructing the industrial ecology. As a future-oriented company, we must be open, cooperative and inclusive Develop and open a new game amidst the changes. Based on the sincere cooperation over the past three years, Geely and Tencent have upgraded their strategic cooperation in an all-round way, using digital means to enhance the competitiveness of the entire automotive industry chain in an all-round way, allowing users to have a more perfect consumer experience. At the same time, we We will also actively fulfill our social responsibilities, jointly promote low-carbon emissions throughout the industry chain, and explore sustainable development.'
Tang Daosheng, Senior Executive Vice President of Tencent and President of the Cloud and Smart Industry Business Group, said: “Tencent and Geely have started cooperation exploration in 2018 and have initially achieved gratifying cooperation results in the past three years. Now the digital upgrade of the travel industry has entered In the new stage, from a single-point digital transformation to a full-process, full-life cycle digital upgrade. Tencent hopes to be a Geely digital strategic partner, centered on users and driven by data, and fully assists Geely Auto to take the lead in completing the'customer-wide Digital upgrade of the life cycle, and continuous exploration in the direction of sustainable industrial development, joint training of innovative talents, and innovative ecological models.'
2021 is a year of full speed for Geely's technological transformation and the development of smart electric vehicles. In the smart car track, Geely has accumulated a lot of good cards in hand. Cooperating with global outstanding companies such as Tencent and Baidu will add another chance for Geely to outperform the new track.
