Outback sells best, Subaru sold 50,000 units in the U.S. in November
Although Subaru does not mix well in China, the US market is booming. Subaru's latest sales data show that in November this year, Subaru sold a total of 50,000 new cars in the United States, a year-on-year decrease of 11.4%. At the time of the outbreak in the United States, this result is excellent. At the same time, this is the seventh consecutive month that Subaru has maintained sales of more than 50,000 vehicles.
'Outback sold 12,900 units in the United States in November'
In terms of specific model performance, Outback had the highest sales in November, reaching 12,900 units, an increase of 3.5% year-on-year; Crosstrek (Subaru XV in China) sales of 12,800 units, a year-on-year decrease of 14.4%; Forester sales also decreased Large, a year-on-year decrease of 25.5% to 12.21 vehicles.
From January to November this year, Subaru sold 548,000 vehicles in the United States, a year-on-year decrease of 14.0%. From a year-to-year perspective, the most popular purchase among American consumers is the Forester. A total of 161,000 vehicles have been sold, a slight decrease of 1.7% year-on-year; for Outback, it was 136,000, a year-on-year decrease of 17.3%.
'Forest is the best performing model of the year in both Chinese and American markets'
Editor's comment:
According to the plan, Subaru aims to sell 600,000 vehicles in the U.S. market this year. Judging from the current sales rhythm, Subaru is expected to achieve its annual target. However, the Chinese market is not so good-looking. According to SAIC data, Subaru sold 18,000 vehicles in China from January to October this year. Among them, the best seller was the Forester. The car sold 13,000 vehicles in the first 10 months. Subaru is in China for most of the sky. Subaru plans to sell 28,000 vehicles in China in 2020. This goal is hopeless. What do you think is the reason for the difference in Subaru's performance in the Chinese and American markets?
