FAW Hongqi sold 32,500 vehicles in January, up 158% year-on-year

China Automotive News, February 2nd. On the last day of January, FAW Hongqi released sales data for January 2021. In the first month of 2021, Hongqi achieved sales of 32,500 vehicles, a year-on-year increase of 158%, ushering in a 'good start.' .

It is reported that on December 25, 2020, the Hongqi brand announced that it has reached its annual sales target of 200,000 vehicles one week in advance, a year-on-year increase of 100%. This year, Hongqi brand surpassed Volvo and ranked third in sales of second-tier luxury brands.

In 2021, according to China FAW’s plan, the Hongqi brand will launch an impact on the sales target of 400,000 vehicles. This also means that in the second-tier luxury car camp, Hongqi will compete with Cadillac and Lexus to hit the second-tier luxury brand sales champion.

According to the relevant person in charge of the FAW Research and Development Institute, FAW Hongqi will launch 17 new models by 2025, including 15 new energy vehicles. To this end, China FAW has proposed the '853' project, which will solve a large number of 'stuck neck' technologies from the underlying basic technology, and will start the battle for overall quality improvement, major marketing innovation and transformation, and supply chain optimization management to empower Hongqi products.

On December 25, 2020, the Hongqi brand announced that it had reached its annual sales target of 200,000 vehicles one week in advance, an increase of 100% year-on-year. This year, the Hongqi brand surpassed Volvo and ranked third in sales of second-tier luxury brands.

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