The Shanghai Auto Show opens, the world premiere of the new SUV Roewe Whale

China Automotive News Network News On April 19, the 19th Shanghai International Automobile Industry Exhibition officially opened. In this year's auto show with the theme of 'Embracing Change

On the spot, Roewe’s new ME series was released. It is for the Z generation to chase the new family, undertakes the mission of the brand to be younger and individualized, and promotes the Roewe brand to upgrade. At the same time, the world premiere of the new SUV Roewe Whale, the first model of the ME series, is to subvert the image of traditional fuel vehicles to directly face the younger market demand and issue the most attitude of evolutionary declaration. In addition, the release of the new Roewe RX5 PLUS comes with a BUFF bonus, and the announcement of the endorsement of Gong Jun, the new top player and 'Shanhe Ling' Wen Kexing actor, set off another climax of the press conference. The new Roewe i5 and the new Roewe iMAX8 were also unveiled on the same stage.

The new SUV Roewe Whale, the first model of the ME series, also completed its world premiere, creating the most breakthrough new category of SAIC Roewe. Its front face uses breakthrough recognition symbols, and the grille area breaks through the traditional design boundary, and is integrated with the body, expressing intelligence and high-level sense; the energy cube-starship headlight symbolizes the huge energy contained in the whale, and it is combined with the gate of time and space. Position lights, interstellar tunnel lights and tunnel door tail lights emphasize vehicle recognition and create symbols that best demonstrate their taste and express their lifestyles for young people. In addition, the new car also adds a luminous lion logo in the rearview mirror and other positions to further enhance the sense of exclusiveness and value.

Like the whales in the ocean, the Roewe whales have super high IQ. The new car will be equipped with the industry's most advanced Internet intelligent system and SAIC's most forward-looking intelligent driving technology, making it the smartest fuel vehicle in the industry. At the same time, with the help of the most advanced millimeter wave radars and cameras in many industries, Roewe Whale will bring users super safe and intelligent driving.

The new Roewe RX5 PLUS will be equipped with a new second-generation blue core 1.5T HP engine, coupled with a DCT 280 gearbox, with a maximum power of 133kW and a maximum torque of 285N·m, which surpasses popular SUVs of the same level. It is worth mentioning that the new car gearbox adopts the world's first three-chamber honeycomb technology, and its shift response, comfort and durability are ahead of similar products at home and abroad. In terms of technology, the new Roewe RX5 PLUS is upgraded to be equipped with a full-speed ADAS advanced driver assistance system, including ACC adaptive cruise, AEB automatic emergency braking and other functions, bringing advanced active safety guards on standby at all times.

In addition, Roewe RX5PLUS has also been upgraded and renewed in terms of styling design that young users are very concerned about. The appearance of the new car adopts the new Ronglin KIRIN star grille, and the 'KIRIN' model logo is added, which is more recognizable; the interior linear rhythm hidden air outlet, slim suspension instrument and other simple and harmonious designs bring a higher sense of quality.

The new Roewe i5, which will be launched on April 23, also came to the scene. The new Roewe i5 is equipped with the world's first 720-degree intelligent panoramic image system, which integrates 360-degree ultra-clear panoramic images and 360-degree intelligent visual safety assistance, guarding users' travel at 720 degrees at all times, allowing novices to become older drivers in seconds. In order to allow every young user to sit comfortably and enjoy driving, the new car adopts zero-gravity luxury buttock seats, with a comfortable adjusted chassis, to bring a ride quality comparable to that of a luxury car. In addition, the new Roewe i5 also has a double-layer Ronglin wingspan grille, through-type folding front LED headlights, a wingspan IP platform and other designs, and is equipped with a 12.3-inch+10.25-inch double large screen, a new Zebra Zhixing VENUS system, not only Let the whole car have a more national trendy sports style and a sense of technology, and also create a more intelligent and convenient communication between people and cars.

In the exhibition, Roewe iMAX8 is also luxuriously upgraded. With its appearance, performance, intelligent driving, intelligent connection, and high-quality all-round high-quality, the car became the best choice for Chinese families as soon as it went on the market. It was also favored by Fuyao Glass founder Cao Dewang, Focus Media founder Jiang Nanchun, and Bosch ( It is favored by elites such as Chen Yudong, President of China) Investment Co., Ltd., Zongfu Kusaki, General Manager of Aisin China, and Yu Kai, founder of Horizon. This time, the new Roewe iMAX8 uses three major luxury upgrades to create an ultra-luxury smart space, which will incorporate a sense of nobility for business travel, a sense of ceremony for comfortable travel, and create a more personalized, higher-end, and more diversified travel space.

New Roewe iMAX8 exterior symbol upgrade, equipped with Ronglin black diamond grille, the internal Ronglin pattern evolved into a three-dimensional interpretation of black diamond cutting and dot matrix, with the color separation design of silver hot stamping, advanced It has both elegance and elegance; the interior cabin is a supreme administrative upgrade. It adopts a full privacy smart screen composed of liftable and atomized glass and a 32-inch large screen, which combines technology and practicality with artistic nobleness. There is also a starry sky canopy and a folding electric screen. The control desk board, ROEWE logo electric refrigerator and other super high-sensing configurations, one cabin is more suitable for multiple uses; the rear luxury technology cockpit is intelligently upgraded, the 32-inch large screen can interact with the rear central integrated operation screen dual screen, providing business, entertainment, There are three modes of nap to meet the travel needs of users in all scenarios.

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